
Customer Experience (CX) in pharma industry
Whether in medical or patient communication, digital channels have become a central component of positive customer experiences. But how do you build an efficient CX that is successful in the market and keeps customer satisfaction high?
Georgios Manolidis
cyperfection
Reading time: 1 min
Georgios Manolidis, cyperfection managing director, provides the answer in the current issue of Health Relations. He describes what CX is all about today and how a combination of virtual and analog experiences helps to stand out from the competition.
You can find the full article here (german only).